Về công việc
Trách nhiệm chính
- Develop and execute SEO-driven content strategies aligned with brand, product direction, and growth objectives.
- Conduct keyword research (short-tail, long-tail, transactional, informational), competitor analysis, and user intent mapping.
- Build content structures, topic clusters, pillar pages, and internal linking strategies.
- Produce high-quality, data-informed SEO articles, landing pages, product content, and long-form guides.
- Optimize on-page SEO including content architecture, copywriting, metadata, schema, readability, keyword density, and E-E-A-T signals.
- Collaborate with designers and product teams to ensure content consistency and impact.
- Measure performance using Google Search Console, GA4, Ahrefs/SEMrush, and SurferSEO.
- Conduct regular SEO audits and run A/B experiments to enhance conversion, engagement, and user experience.
- Collaborate with Growth Marketers, Performance Marketers, Product Owners, and Tech teams to ensure content alignment across channels.
Yêu cầu công việc
- Minimum 4 years of experience in SEO content writing or Content Marketing with a strong SEO focus.
- Proven track record of improving rankings, traffic, and conversions through content.
- Strong knowledge of SEO fundamentals: keyword research, on-page optimization, content structure, and search intent.
- Excellent writing skills to craft clear, compelling, and conversion-oriented content.
- Analytical mindset with proficiency in SEO tools like Ahrefs, SEMrush, GSC, GA4, and SurferSEO.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
- Growth-driven, curious, adaptable, and solution-oriented mindset.
Yêu cầu ưu tiên
- Understanding of technical SEO, UX writing, or content for digital products.
Mức lương
- Thỏa thuận.
Phúc lợi
- Competitive compensation.
- Premium healthcare and exclusive Sun Group benefits (including travel and leisure privileges).
- Exposure to top-tier project management practices and future leadership opportunities.
- Modern workplace with collaborative culture.
- Opportunities to work on high-impact digital projects across hospitality, infrastructure, and real estate ecosystems.
Hình thức làm việc
- Làm việc tại Trung tâm CNTT và CĐS.
Thông tin khác
- Hạn nộp hồ sơ: 2026-10-31.